Blumen
Where floristry and art meet
2022
As a floral studio inspired by the intersection of art and nature—BLUMEN uses natural elements to create bespoke arrangements and artistic installations.
To help transform this vision into a reality, they needed an aesthete team of creatives to rebrand and skilfully enhance their global presence. That’s where DUTCH DESIGN AGENCY came into play. With floral artistry as our muse, we rebranded BLUMEN through sleek packaging, captivating digital content and seamless UX/UI design.
The result was a unified digital presence embodying BLUMEN's artistic ethos, engaging content and premium packaging. The updated digital strategy, intuitive UX/UI design, and seamless e-commerce integration led to higher online sales and enhanced brand recognition.
