Blumen creates imaginative floral arrangements and offers commissioned vases in gallery-inspired space, a place where flowers and art meet. To launch the new brand, a clear strategy; a campaign video; and a flexible (e-) commerce platform - suitable for online and in-store - were needed.
Campaign
Content creation
Packaging
Digital strategy
UX/UI design
E-commerce
Shopify 2.0
For the launch of the brand, a campaign has been produced in the Netherlands, including talented florist designers and high quality Dutch flowers.
An online shopping experience has been designed and developed to match their offline shopping experience, which is much like an art-gallery experience. Clean, large images, and a strong focus on flowers, formed the main ingredients for their e-commerce experience.
