Creative Branding Agency
AUVERTURE
2022
Discover the luxury of convenience

For Auverture, we created a concept for a try-at-home jewellery box that bridges the gap between the online and offline luxury experience. The jewellery box consists of a unique hand-picked selection, specially curated for the customer. Filled with jewels from some of the world's most refined jewellery designers. Anytime, anywhere.

Customer Journey
Packaging
Production

Auverture - Complete Box
Auverture - Box Closeup
At Auverture, they believe in celebrating individuality. The brand is anti-mass-production, against plagiarism, and opposed to cutting corners for commerce. The unique identities of fine jewellery designers and their intricate creations are concealed behind a glossy curtain, enhancing the opportunity for personal expression from craftsperson to customer.
Garbage

For the jewellery box packaging, we used sustainable plates made of 100% recycled would-be waste, such as ocean plastic, discarded chopping boards, cosmetics bottles, yoghurt pots.
Though, this plastic is nothing like any other sustainable material. The plastic waste is carefully washed and selected manually, all to ensure the durability of the boxes and create outstanding and unique designs.

Averture - Website cases
Auverture - Recycled Plastic
Auverture - Plastic Plates Recycled Green
Auverture

The packaging we developed for Auverture enabled the brand to collaborate with retail partners. An important step in the success of the brand.

Auverture - Complete Jewellry Box
Auverture - Magazine