Formerly known as Madirco, we embarked on a transformative journey to rebrand and rename to Reflow Energy. This strategic undertaking aimed to enhance alignment with their vision, cater to the stakeholders, and foster business growth. We developed and seamlessly implemented a new brand identity and website that authentically reflected the core values, expertise, and innovative spirit.
The concept draws inspiration from natural energy, specifically the transformation from wind to electricity. The gradient emphasises the visible spectrum of the highest energy, manifested in the vibrant shade of violet in the visible spectrum.