Despite being a relative newcomer on the fashion scene, Malelions has hit the ground running. An avant-garde icon of urban attire, the brand champions casual cool across its entire collection. Malelions came to us seeking a new strategy: from branding to design, they needed a vision that would set them up for success.

Our team created sleek digital assets that embody the vision of Malelions, including eye-catching logos, seamless UX design, and a refined black and white colour palette. We created a branding strategy that conveyed the visual narrative of Malelions: a fashion line that oozes the spirit of casual cool.